Przeglądaj wg Autor "Zając, Karolina"

Teraz wyświetlane 1 - 1 z 1
  • Miniatura
    Pozycja
    Kompetencje komunikacyjno-medialne jako istotne elementy preewangelizacji. Analiza zasobów sieciowych Zgromadzenia Zmartwychwstańców Prowincji Polskiej
    (Uniwersytet Papieski Jana Pawła II w Krakowie Wydawnictwo Naukowe, 2023) Cymanow-Sosin, Klaudia; Zając, Karolina
    The media studies approach to the study of communication of the Congregation of the Resurrection of Our Lord Jesus Christ in Poland in the context of the contemporary media sphere is not a simple phenomenon in the face of the constantly changing reality of the social and media communication. The purpose of this article is to analyze the media resources of the Congregation’s websites and to study the correlation between the most popular ideas used in new media based on the YouTube platform and the content posted on the channels of the Congregation discussed in this paper. The conclusions drawn on the basis of the analyzes of the content and subject matter are oriented towards applied research and can greatly contribute to building the media identity and image of the congregation in accordance with its values.